KUALA LUMPUR, Malaysia (July 1): The Malaysia Digital Economy Corporation (MDEC) has announced the launch of the Go-eCommerce Onboarding and Shop Malaysia Online (SMO) initiatives, which will be funded by a public-private partnership with the goal of generating 10 million transactions and RM1 billion in gross merchandise value. Both programs will run from July 1 to December 31, 2021, and are projected to benefit 300,000 local firms, with 50,000 of them signing up for the first time.
“This campaign is intended to assist 30,000 women entrepreneurs, furthering diversity,” it said in a statement today.
It claimed that as part of the Budget 2021 objectives, the government would inject an RM200 million incentive package aimed at assisting Malaysian firms from various industries to migrate to eCommerce and ePayment systems.
“The Belanjawan 2021 Go-eCommerce Onboarding and SMO campaigns aim to minimize operation expenses and ensure businesses utilize new prospects, as well as increase the agility and resiliency of local enterprises,” it stated.
Surina Shukri, the chief executive officer, stated that assisting local businesses in going digital and online would enable them to futureproof themselves against any aftershocks.
“By assisting Malaysian firms, we will assure the continuation of jobs and livelihoods.”
“We are determined not to abandon anyone, and the well-being of local companies and residents is our top priority,” she said.
In keeping with the Malaysia Digital Economy Blueprint (MyDIGITAL) and Malaysia 5.0, MDEC’s chief digital business officer Aiza Azreen Ahmad stated that MDEC seeks to further catalyze the growth of eCommerce in Malaysia, with the goal of making Malaysia the largest market in ASEAN by 2025.
She went on to say that this year’s budget was up from the previous year’s RM140 million, which resulted in approximately RM1.87 billion in sales for both the PENJANA Go eCommerce and SMO./n
