Meituan CEO Wang Xing is taking direct control of the food delivery giant’s overseas businesses and drone delivery in its largest overhaul in recent years, according to Wang’s employee-faced memo on Friday, as Meituan sets to step up bets on international markets amid more serious challenges inside China. As part of the reorganization, the company integrates its in-store and food delivery services that previously operated independently, with the consolidated division reporting to Meituan Senior Vice President Wang Puzhong. “The current situation for Meituan is full of challenges, both internally and externally, but it is an opportunity for the company to grow further at the same time,” Wang said in the email. The integration of Meituan’s most vital businesses within its core local segment comes at a time when the main delivery operation has slowed in recent months while Douyin poses aggressive threats to its in-store services through highly subsidized strategies. [21jingji, in Chinese]
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